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Connect Vero and Snowplow

Seamlessly send all your email and push interaction data including deliveries, opens, clicks and unsubscribes from Vero to your data warehouse using Snowplow.

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All your data and insights in one place

Snowplow delivers your data to your data warehouse. With all your data in one place, you can perform any analysis and ask any question of your data using your preferred analytics tool.

Data Pipeline

What is Snowplow?

Snowplow collects and processes data in batch or real-time configurations from multiple sources (including Vero, Stripe, and Zendesk) and loads your data into your data warehouse (such as Amazon Redshift or Snowflake).

Why connect Vero and Snowplow

  • Build custom reports

    Build custom reports

    Send data via Snowplow to your data warehouse and create custom reports with popular charting and BI tools like Mode Analytics, Looker and Periscope Data.

  • Gain better insights

    Gain better insights

    Vero's campaign reporting is powerful, but there are certain reports that can only be generated when you bring your data together.

  • Move faster

    Move faster

    Writing middleware to capture webhooks and load data into your warehouse is complex and time-consuming. Snowplow handles the hard work for you.

  • Backup important data

    Backup important data

    By warehousing the email interactions that originate in Vero you can backup and store a record of important customer interactions and insights.

Meaningful and actionable insights

With Snowplow you can send data to Amazon Redshift or Snowflake data warehouses. Joining up your email and push interaction data with the rest of your customer data will give you access to meaningful and actionable insights.

For example, by combining your data from payment apps, like Stripe, with your data from Vero, you can analyze conversions and revenue from email campaigns.

Meaningful and actionable insights

Vero helps marketing and engineering teams scale personalized customer messaging

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