
Data-driven marketing can be sophisticated, but that doesn’t mean it has to be complex. Email is a medium that tends to get overcomplicated. It’s understandable
Data-driven marketing can be sophisticated, but that doesn’t mean it has to be complex. Email is a medium that tends to get overcomplicated. It’s understandable
Customer retention emails are designed to help customers understand the value of a product, prompt engagement, and reduce churn rate. In this article, we take
Segmentation in email marketing leads to higher open and click rates, fewer unsubscribes and, in general, a better experience for your customers. But most marketers
One thing we often hear is, “How can I get customer feedback?” Today, we have a really good answer to that question. Given all the
This post originally appeared on the Unbounce blog and is being republished with permission. Marketing doesn’t end after the conversion. In fact, that’s where it
Our blog posts are normally loaded with examples and screenshots. Not today. Why? Because hardly anyone is using the replenishment email strategy. If you sell
There are about six million articles on the Internet that offer email marketing tips. Most aren’t very good. Read a few of them and you’ll
This post originally appeared on the Buffer blog and is being re-published with permission. Digital marketers are all stars. You have your hands full with
Tuesdays at 10am. Just kidding! I’ve always hated this question because it’s indicative of “batch and blast” marketing. In the email marketing 2.0 era, bulk
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