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The Nature of Nurture: Email Marketing Strategies That Nurture Leads

Behavioral Email Written On 10 Apr, 2014 | Lee W. Frederiksen, Ph.D.

Every day, we receive more email than we’ll ever open. At some point, it seemed like a good idea to…

Growth Hacking Written On 15 Aug, 2013 | Ross Beard

Email is an easy, cost-effective and personal channel that can help you improve customer retention. In fact, 59% of B2B…

Conversion Optimization Written On 20 Jun, 2013 | Erica Bell

Most businesses send the same sorts of emails: some reach out right after you sign up, only to forget about…

Guest Written On 9 May, 2013 | Tzvi Balbin

This is a guest post by Tzvi Balbin. Read more about Tzvi after the post! Big data is changing the…

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