The success of your customer onboarding flow relies heavily on the first few touches, and it starts with your welcome email. What is a welcome
Learn how Helloprint use highly-personalized email campaigns to drive revenue and reduce support queries. Helloprint increased their Net Promoter Score by 35%.
Data-driven marketing can be sophisticated, but that doesn’t mean it has to be complex. Email is a medium that tends to get overcomplicated. It’s understandable
Creating great customer experiences is about delivering something useful to each individual customer, when it is actually useful. This is all building a great company
What’s the difference between content marketing and product marketing? Content is a lead-generation tool, an education platform, and a brand-building strategy. Goals center around audience
Customer retention emails are designed to help customers understand the value of a product, prompt engagement, and reduce churn rate. In this article, we take
Today we’re going to share the scientific results we’ve observed from analyzing over 100 million emails sent to customers. We’ve distilled the learnings from this
How can TripAdvisor send emails nearly every day without getting labeled a spammer, while other businesses struggle to send even a monthly newsletter? TripAdvisor, as
There are a few things that get in the way of great emails: Copy Content Design That’s right, I said those things get in the