The simple way to send your multi-language emails

Send multiple language variations inside a single campaign. That's it, no fancy-pants stuff.

Just add content, we do the rest.

  • 1

    Add a Language Variation

    Every campaign can have multiple content variations. Add as many as you need.

  • 2

    Select a Language

    Choose the language that you want to send. Vero automatically checks every one of your customers for the ‘locale’ property and sends the right variation to each individual.

  • 3

    Add HTML

    Paste in your translated HTML code to the language variation, or use our rich text editor. You can change what ever you like in each variation and use Liquid and External Attributes just like normal.

  • 4

    There is no fourth step! Launch the campaign and the right variation will be sent to the right user when your email is sent.

How does it work?

Vero reserves the locale user property to keep track of each customer's language preference. This means you can easily define the version each customer will receive, simply by setting their locale using the IETF language codes. For example, Spanish would be es. When you send a campaign, we automatically make sure that each content variation is sent to the right customer. Read our multi language campaigns help doc.

Track your customers language in Vero like this:

//Do this every time you update your customer data
    id:    '123',
    email: '',
    data:  {
      locale: 'fr-FR'

Learn more about tracking events and adding new customers at

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