Managing consumer needs can be challenging, but it also spells great opportunities for businesses. Read our guide on customer experience management!
Micro conversions are small, but integral steps a customer takes towards one of your business goals. But what exactly are they and why are they important?
Psychographic data can provide deep customer insights and boost your marketing efforts. Let’s explore what psychographic segmentation is and how to use it.
The Net Promoter Score (NPS) is one of the most important metrics for organizations to monitor. But how do you use NPS emails to improve the customer experience? Read our guide to learn more!
News & Updates
In the uncertain times of Coronavirus, businesses need to re-assess how to communicate with their customers. Here’s a round up of things to keep in mind.
Dear Vero Customers, Thank you so much for entrusting your marketing and engagement emails to Vero. We take this responsibility very seriously, and work hard
Tutorials
Learn how to track customer activity, use your data to personalize emails, and create a multi-step messaging workflow.
A simple and effective way to help ensure that your email messages are only sent to genuine subscribers.
Learn more about managing customers’ consent to messaging, and how to set up a ‘double opt-in’ email.