This tutorial shows you how to set up an abandoned cart email, but you can adapt these steps to create any automated email campaign based…
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Reducing customer churn with data-driven messaging
Customer churn refers to the customers that stop using your product or service. For SaaS businesses, customer churn is a result of customers canceling or…
Add a Honeypot to Website Forms to Reduce Spam Signups
What is a honeypot? How to add a honeypot to your website form Step 1: Create a form so your users can subscribe to your…
Transactional Emails: Types, Examples and Best Practices
What are transactional emails? Transactional emails are messages that businesses need to send in order to facilitate a transaction or provide a product or service,…
Setting up a double opt-in to manage user consent
What does it mean to “double opt-in”? Double opt-in means asking new subscribers to confirm they want to receive your emails (or other messages) twice,…
23 Tips for Dramatically Better Emails
Email marketing is all about giving customers delightful and valuable experiences that keep them engaged with your brand and product. Check out these 23 email…
Mobile Push Notifications: Everything you need to know
What are push notifications? A mobile push notification is a message sent by an application to a customer’s mobile device. You can send push notifications…
Promotional Emails: 33 Examples, Ideas, and Best Practices
We all have go-to ways to create great email campaigns. While it’s not always easy to crack how to get your recipients excited about email…
iOS and Android push notifications are here!
iOS and Android push notifications have been in beta for the last few months, and we’ve been delighted with the feedback. So, today we’re excited…