Liquid templating language gives you the flexibility to create personalized email content, often without the need to sync additional data to your email tool.
If you’re a digitally enabled business, you’re likely to be collecting and storing customer data. It could be blog subscribers via webforms, queries via live
With just about every tool, app, and webform collecting and storing user data, marketers now have access to more data than ever before. From an
Vero Connect: The Email Marketing Layer For The Modern Data Stack With organizations and applications becoming ever more data-demanding, businesses need to maintain multiple data
These days, just about every app, tool and platform collects data. Whether that’s customer, user or product data, organizations have access to more information than
Vero Newsletters is unique because it’s designed to connect to data sources that already hold your customer data rather than to capture and store your
You spend days, weeks, or even months planning a campaign. You go back and forth with your team over multiple rounds of edits, and you
A/B testing your email is a great way to make data-driven decisions in the future. Here’s a guide on what to test, and how to get started
While it affects email deliverability, what exactly is the difference between hard bounces and soft bounces? Read our guide to learn more.
If you don’t track and analyze your email efforts, you won’t know where to go next. Here’s what you need to know about email marketing KPIs