Data Management
Learn how to track, manage and use your customer data to deliver timely, helpful and personalized email and push messages.
Three Lightweight Database Alternatives To Store User Data
Marketing Automation Software for the Modern Marketing Stack
Email Marketing For The Modern Data Stack
A Guide To Using SQL For Email Marketing
Newsletter subscriptions with Netlify Forms + Airtable + Vero Newsletters
Email testing: What you need to know to get started
How to do email A/B testing the right way
Hard bounce vs. soft bounce: Everything you need to know
Email marketing KPIs: This is how to use them
Micro conversions: What they are and why you should be tracking them
What you need to know about psychographic segmentation
How to use NPS emails to improve the customer experience
Audience segmentation: Why it’s important and how to do it
Email Analytics: Essential metrics to track for email success
A/B testing guide: What is it and how do you set it up?
What is DMARC? How it works and why you need it
Double opt in vs. single opt in: Which one should you choose?
Personalize emails, faster
