Email marketing is all about giving customers delightful and valuable experiences that keep them engaged with your brand and product.
Creating HTML email templates are harder than you think. What are some of the obstacles and options that you have? Read our guide to learn more.
Lifecycle marketing is what a brand does to guide customers from when they first hear about the brand, to purchase, and later to advocacy. Read our guide to learn how to map it to email.
Our starter guide that walks you through the basics of what email newsletters are, why they’re important, and how to create your own. This is a detailed primer that will help you figure out how to think more strategically.
Email is a cost effective way to reach your customers, but exactly how do you leverage it as a marketing channel? Read our beginner’s guide to get a detailed overview on email marketing.
Behavioral targeting uses customer data to create relevant and insightful email experiences for your subscribers. Read our guide to learn how to use it to increase conversions.
Your customers want to be treated as a person, not a number. And that’s where personalized experiences come in. Read our guide to learn how to use dynamic content to boost subscriber engagement!
Unsuccessful email deliverability can negatively impact your relationship with customers over time. Learn about how to improve deliverability within!
In this guide we explain what webhooks are, how they work, and how you can use them in your everyday life.
Customer onboarding is key to ensuring new users engage and experience value from a product or service. Using data to deliver a personalized onboarding journey