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Mike Arnold

Mike Arnold

Recent posts

  • Guides

How to Build the Perfect Product Marketing Team Structure

Undeniably, dabbling in the world of product marketing presents unique challenges, but along with them, it brings remarkable opportunities. Get it right, and your business can see outstanding levels of growth and success. Get it wrong and, well, it can be incredibly costly on all fronts.

  • Uncategorized

Must-Have Features of a Customer Engagement Platform (CEP)

A Customer Engagement Platform (CEP) is channel-agnostic software that fine-tunes customer interactions by automating personalized messages and notifications across multiple platforms. It acts as a universal key to a multitude of channels, ensuring seamless customer experiences and improving overall engagement.

  • Uncategorized

Growth Loops: What They Are and How to Use Them

Growth. It’s the number one priority of almost every business and the number one thing that executives strategize in board rooms. After all, if you can’t grow, your profits will stagnate, and your business will lose…

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