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Email newsletters for subscription businesses

Act on user activity, automate decisions and send multi-channel messages in real time.

  • Free trial
  • No credit card required
  • Easy set-up

What are email newsletters?

An email newsletter is generally a regular dispatch from a business or organization to its subscribed audience, primarily aimed at nurturing relationships rather than directly promoting sales.

Newsletters typically comprise a mixture of content such as including industry news, updates, insights, and tips that provide value and keep the audience engaged between purchases.

This recurring touchpoint serves to educate, entertain, and inform recipients, establishing a consistent line of communication that strengthens brand loyalty and keeps the audience informed about the wider context of the organization's activities.

Marketers can utilize email newsletters as a powerful tool to establish thought leadership and create a sense of community among their audience. By curating content that resonates with the interests and needs of their subscribers, they can foster a deeper connection and engagement.

Email newsletters
Subscription businesses

Why does it matter for subscription businesses?

In the digital era, the subscription model is king. Netflix, Dollar Shave Club, Salesforce, Basecamp and many more have built hugely successful businesses thanks to the power of the subscription business model.

The secret sauce to subscription bliss? Repeat engagement. And what happens when users start losing interest? Churn. Ensuring you educate and engage your audience and take every opportunity to have them become active users of your product or service is key. Message-based engagement is one way to reach your customers outside your core product offering, via email, SMS, push messages and more.

Vero's customer engagement platform help syou cut through the noise using automated, personalized, relevant messages that meet your users where they are.

Not just another email newsletters platform

Vero's email newsletters software is designed for modern marketing teams to send personalised marketing messages that lead to better customer experiences.

  • Drag and drop your way to beautiful emails

    Drag and drop your way to beautiful emails

    Our no code drag and drop editor allows you to build beautiful emails every time.

  • Templates that look good in every inbox

    Templates that look good in every inbox

    Professionally designed templates for every occasion. Send great looking emails to every device.

  • Go from idea to inbox faster

    Go from idea to inbox faster

    No complex integrations or API connections. Simply design an email, add an audience and send.

  • Up-to-date content personalization

    Up-to-date content personalization

    Use your most accurate data store to customise and personalize every message.

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All the tools you need to engage your customers

Vero Connect is built for the modern data stack. It has all the features you'd expect from a marketing automation platform, without the need to store customer data.

Loved by product-first teams

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“I think you guys are geniuses basically. In my eyes, it's brilliant. Literally exactly what we'd been looking for.”

Ed Colyer Cofounder/Head of Product at Clipboard
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“Vero is a game changer for us. Email has traditionally only been able to operate as a communication channel but Vero Connect actually enables us to treat email as an extension to the UI and core product itself.”

Vincent Turner CEO at UNO
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“Heck! Vero's support is exceptional!”

Nathan Fields Head of Marketing at Drawboard
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“You guys/gals rock!”

Adam Mills Lead Engineer at Hatch

Try Vero's email newsletters platform today

  • Free trial
  • No credit card required
  • Easy set-up