It’s been a busy few weeks here at Vero. We’ve been listening to Beyonce’s newest album on full volume and enjoying the cherry blossoms from our office windows. More importantly, we’ve been rallying together as a team to deploy a slew of exciting improvements, new features and bug fixes to make your day better…

Another epic build cycle for us. Here’s an update on what we released in the last cycle: from April to early June…

We are renaming ‘Newsletters’ to ‘Vero Connect’ and ‘Workflows’ to ‘Vero Cloud’. These names better reflect the needs these products solve and our long-term direction…

Snowflake for Vero Connect makes it possible for users to query their data directly from their Snowflake database and send Newsletters to their customers.

In March we wrapped up the first eight-week “build cycle” of 2022 and we’ve got a bunch of exciting updates to share. First up: we released a massive overhaul to our Help Center, rebuilding it from the ground up…

If you’re a digitally enabled business, you’re likely to be collecting and storing customer data. It could be blog subscribers via webforms, queries via live chat, customers from an online store, or user data collected via…

With just about every tool, app, and webform collecting and storing user data, marketers now have access to more data than ever before. From an email marketing perspective, more data should technically mean…

With organizations and applications becoming ever more data-demanding, businesses need to maintain multiple data pipelines: one for their core product and one for their marketing software and CRM tools.

The new product completely redefines email marketing software by not storing customer data, instead allowing users to query their user data directly at the source and send personalized newsletters using the query results. Sydney, Australia, 7th March 2022 Australian MarTech startup, Vero Newsletters, today announces the launch of the first-ever email marketing platform built for […]

These days, just about every app, tool and platform collects data. Whether that’s customer, user or product data, organizations have access to more information than ever before. The more tools you use the more data sources you add and the more data you collect (think CRM, marketing software, payment software, etc).  While more data is […]

The ability to run A/B tests in a workflow is a long standing request that we’ve had a basic version of in private beta for some time. Thank you to everyone who voted for this feature and to all the beta users who gave us feedback. We’ve now made the feature available to all our […]

Happy new year! We’re excited to round out the first build cycle of 2022 and to bring you a heap of product updates this February. We’re starting the year with a sense of passion and urgency as we work toward a clear product vision for the future of customer messaging: one that is simpler, cheaper […]

Our co-founder and CEO, Chris Hexton, recently joined the Webprofits team on their podcast, B2B Marketing Insider, to chat through how we developed a new category of email marketing software. After listening back to the episode we realized how epic last year was for our team. Pandemic challenges aside, in the last 12-months we’ve realigned […]

Google Sheets for Vero Connect makes it super simple to send any type of email message directly from a Google Sheet. We’ve launched our latest way to access your data, via Google Sheets. Our newest Vero Connect integration gives you immediate access to the data you already have stored in Google Sheets and lets you […]

Vero Newsletters is unique because it’s designed to connect to data sources that already hold your customer data rather than to capture and store your data one more time. Vero is kind of like a “Lego” block: you can easily snap it onto the data stores in your stack and build the right solution for your business. […]

Vero Newsletters is unique because it’s designed to connect to data sources that already hold your customer data rather than to capture and store your data one more time. It’s kind of like a “Lego” block: you can easily plug it in to the tools in your stack and build the right solution for your business. Product […]

Chris here — CEO and a founder at Vero. I’m writing today to share our vision for the future. Over the last 12 months we’ve spoken with many customers and non-customers and we’ve learned a lot. This has brought renewed clarity to which problems we’re solving, who we’re solving them for and how we’re solving […]

You spend days, weeks, or even months planning a campaign. You go back and forth with your team over multiple rounds of edits, and you think you’ve really nailed it this time.  And then…crickets. Or even worse, complaints roll in.  What went wrong? If you don’t test your emails, you’ll never know. Email errors or […]

Everyone wants to feel appreciated and recognized, and your customers are no different. Loyalty programs encourage engagement and reward your most loyal fans, all while driving sales and boosting retention.  While there are many moving parts to developing a rewards program, having a robust customer loyalty email strategy can go a long way.  What reward […]